Digital Marketing Blog Australia – Great tips and information for your business! Read the blog to find out about Marketing, Websites, Social Media, Search Engine Optimisation, business tips, productivity, trends, Marketing Strategies and more…

what is seo

What is SEO?

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SEO stands for Search Engine Optimisation. Search Engine refers to the internet programs that we use to search the internet such as Google or Bing. The term SEO / Search Engine Optimisation is used to mean the process of optimising…
how to use google search

Simple Google Search Hacks You Need To Know

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Simple Google Search Hacks You Need To Know You are on the internet everyday but do you really know how to use Google? Google is the most popular ѕеаrсh engine in thе wоrld. However, did уоu knоw thаt thеrе аrе ѕресiаl…
Google_Mobile_Ranking

Google begins to roll out mobile first indexing. Update your mobile site or risk getting left behind!

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Google recently announced that page speed will be a ranking sign for mobile search in July 2018. The advantages of smart phones are discovered every day and this is leading to a huge increase in mobile website traffic. For effective connection…
Marketing Blog

Did you know 80% of your ‘success’ likely comes from 20% of your efforts?

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Pareto’s principle is the idea that “for many events, roughly 80% of the effects come from 20% of the causes”. Originally Pareto had observed that 80% of the land in Italy was owned by just 20% of the population. He then noticed that…

Are you building your Retail Marketing Strategy from the ground up?

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Many businesses continue to run with existing marketing strategies that they have had in play for many years. However, retail marketing has changed dramatically in a short period of time. Gone are the days of allocating 90% of your budget to…

3 ESSENTIAL MARKETING TIPS

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1. Understand your customer. Getting to know your customers is the most important stage of the marketing process. The more accurate your information and knowledge, the more effective you will be at promoting your brand, product or service.…

Why is social media important for your business?

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Social media has become a major part of modern day living, it is how we connect, share photos and plan events with friends and family, how we advertise our skills for work and how we express the things that are important to us. It has also become…

Key questions to ask about your content marketing.

Firstly what is content marketing? In its most simplified form content marketing is the writing and/or sharing of relevant pieces of information that you think will be of value and/or interest to your target market (this may be writing, videos,…

It's time to go mobile

With a quarter of global web searches carried out on mobile devices, having a mobile friendly website is no longer a choice - not doing so is business suicide. Studies show that within 3 years the number of people accessing the Internet via…